Privacy Policy

1. Information We Collect

We may collect personal and non-personal information in various ways, including when you:

● Make a reservation online or in person

● Contact us via phone, text, or email

● Subscribe to marketing or promotional messages

● Use our website or customer service channels

● The information we collect may include:

● Name, email address, phone number, and billing information

● Driver’s license and insurance details

● Rental preferences, dates, and vehicle selections

● Payment method and transaction records

● Communication history with our support team

2. How We Use Your Information

Your information helps us provide and improve our services. We may use your data to:

● Process bookings and rental agreements

● Verify identity and payment details

● Send rental confirmations, receipts, and reminders

● Provide roadside assistance and customer support

● Share important updates or promotional offers (with consent)

● Maintain security and prevent fraudulent activity

We only collect information necessary to deliver our car rental, rideshare, and chauffeur services efficiently.

3. Sharing and Disclosure

We respect your privacy and do not sell or rent your information to third parties.

We may share limited data only with:

● Authorized payment processors

● Insurance partners (for coverage verification)

● Law enforcement (if legally required)

● Service providers essential to operating our business

Each partner is contractually obligated to handle your information securely and in compliance with privacy regulations.

4. Data Protection and Security

We use industry-standard encryption and security measures to protect your data from unauthorized access, alteration, or misuse.

All sensitive information — such as payment and identity data — is securely stored and processed through trusted systems.

5. Your Rights and Choices

You have the right to:

● Access and review your personal data

● Request corrections or updates to inaccurate information

● Opt out of marketing communications at any time

● Request data deletion where applicable under law

To exercise any of these rights, contact us at [email protected] or call +1 (888) 522-6002.

6. Cookies and Website Tracking

Our website may use cookies to improve browsing experience and personalize content.

Cookies help us analyze traffic patterns and remember user preferences.

You can manage cookie settings through your browser or disable them at any time.

7. Updates to This Policy

Prime Choice Rental may update this Privacy Policy periodically to reflect new regulations or business changes.

All updates will be posted on this page with a revised “last updated” date. Continued use of our services indicates your acceptance of the updated policy.

8. Contact Us

If you have any questions or concerns about this Privacy Policy or how your information is handled, please contact us at:

📍 Address: 3607 Nine Mile Rd, Richmond VA 23223

📞 Phone: +1 (888) 522-6002

📧 Email: [email protected]